Vision: Creating the most desirable downtown destination in the Midwest.
Mission: Through strong economic development, planned historic preservation, continued enhancements, and exceptional programming, Troy Main Street creates a charming, prosperous and interactive downtown Troy.
Pillars of Main Street - The Board of Directors, The Executive Director and staff, volunteers and members are all committed to successful execution of the four Pillars of the National Main Street program. Those Pillars are each important to achieving the vision and mission of Troy Main Street.
Board Responsibiltiy & Accountability - Individually and collectively, Board of Directors of Troy Main Street must be responsibile and accountable for the following: ongoing strategic planning; active stewardship of financial vitality and growth; proactive advocacy for TMS and its members; committed to community partnerships; and continuous attendance at Board functions and at year-round TMS events/programs.
Community Collaboration/Partnerships - Troy Main Street Board of Directors and Staff are strongly committed to working collaboratively with members, volunteers, city government, chamber, community non-profits, retail businesses, and the community-at-large. Downtown Troy is truly the "Heart of the Community". TMS, as the designated "steward" of that important community resource, understands that effectie partnerships and collaboration is essential for success.
Financial/Economic Vitability - Troy Main Street believes that it must manage financial viability while also leading strong, outcome-driven economic development for the downtown retial business community. Driven by vision and mission, financial planning and growth for TMS is critically important for its ongoing success and for the health of the downtown business community. In addition, a goal-driven membership recruitment program and a formal fund development program are essential for TMS financial viability.
Brand & Culture - The TMS Board of Directors and Staff recognize that an effective "brand" is built on a strong communication/marketing plan, clear messaging, and meaningful culture development. All associated with Troy Main Street are committed to having a culture based on vision, mission, trust, tolerance, teamwork, and the desire to succeed together. Most importantly, the focus must be on planning well, working well, and having fun while doing both.